WPP AUNZ Ltd Value Stock - Dividend - Research Selection
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Description of the company
WPP AUNZ is Australasia’s largest and most successful marketing services group. We are the fifth largest market in the world for WPP.
WPP AUNZ is made up of the leading companies in the following marketing and communications disciplines:
Media Investment Management
Data Investment Management
Public Relations and Public Affairs
Branding and Identity
Digital, Technology and e-Commerce Marketing
Wherever a client might need to speak to a customer, be it via a social media post, or on a supermarket shelf, or via an online video or on a piece of packaging design, or through a TV campaign, or in any of the hundreds of channels where customers seek out information, WPP AUNZ is there.
Our business objective over the last two years has been (and continues to be), to service 100% of a client’s customer experience needs. This leads to our higher mission, which is to apply a range of marketing communications tools to help our clients achieve real growth – in a challenging marketplace, where real growth is increasingly difficult to find.
There are 80 companies within our Group and each has its own distinctive brand and identity. Each offers its own unique expertise to its clients.
Among them, our companies work for Among them, our companies work for many of the top 200 ASX-listed businesses in Australia and New Zealand. It has been almost two years since we merged STW and WPP in Australasia to form WPP AUNZ. In that time, we have put into practice our own way of working which we call ‘connected know-how’ and it is how we have been driving WPP’s strategy of horizontality. Horizontality has always been about driving collaboration across the Group to the benefit of our clients as well as our people. Mixing together the best talent from across our 5,500 people results in far stronger ideas, far better execution and the best ways of reaching our clients’ customers, the Australians and New Zealanders who buy our clients’ products and services.
Today we have advanced this philosophy of horizontality. Advanced horizontality brings to our clients more streamlined team models. A dedicated group of experts who work on a client’s business day-to-day with specialists brought in where and when needed. A more intelligent way of working. Streamlined processes and a method that removes duplication.
The ultimate result of horizontality is that it is far simpler for our clients to get the very best work from us. It enriches our people, and the team models allow for the sharing of skills and the teaching of better ways to work. The greatest asset we have is our highly talented workforce. Sharpening their skills and keeping them in continuous learning mode is the difference between good and great.
The merger continues to be a success. As we deepen and strengthen the connections among our 80 companies, we are also strengthening the relationships with our clients. This in turn allows us to achieve that ambition of servicing as much of our clients’ marketing budgets as possible, all under the WPP AUNZ roof. It is a healthy ambition because when we do achieve this for our clients, the quality of ideas is outstanding, simplicity of working together is achieved and any wastage of time or money is minimised. Clients are happy and so are our people.
In the end, our role is to find the best and most effective ways to communicate to consumers on our clients’ behalf. To market their products and services successfully and to do it in a way that benefits the economy, benefits our people and reinforces our clients’ decision in having chosen WPP AUNZ.